Programmatic Specialist Analyst

  • Lima
  • Publicis Global Delivery

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you.

We Move People, and People Move Us!

Job Description

About the role:

We are on the search for a passionate Programmatic Specialist to join our dynamic team, delivering flawless execution of Performics programmatic advertising, and developing skills across all channels. Providing support across both implementation and analysis of programmatic campaigns.

Your responsibility will be to apply the brand global strategy in programmatic platforms such as DV360, The Trade Desk and Amazon DSP. The core purpose is to effectively manage Performance Media Campaigns across programmatic channels. You will be required to develop a broad Digital knowledge and coordinate with the client service team, whilst keeping up to date with all industry developments.

How you’d spend your day:
• Managing the administration and execution of programmatic media campaigns, ensuring that the objectives and KPIS are achieved.
• Preparation and execution of programmatic media strategies.
• Maintain an open and fluid communication channel with the Programmatic Lead, who will be setting the main strategy for the client in this channel.
• Monitoring and analysis of programmatic campaigns for optimization.
• Monitoring the results of campaigns and application of learning to the global strategy.
• Coordination with rest of agency programmatic and media teams.
• Update, advice and help in the technical assembly and product news to the activation team.
• Reporting results and learnings to the client service team on a weekly, monthly basis as well as helping on the creation of post campaign analysis reporting.
• To be up to date with the trends and technological advances in tracking and targeting in order to apply the most innovative strategies in Programmatic.
• Data management from tagging to reporting and analysis in collaboration with the client team.

Qualifications

What we’re looking for:
• + 2-3 years working in programmatic trading.
• Previous media agency experience is an asset.
• Languages: High level of English (B2-C1 minimum) will be tested in interview.
• Tools: MS Office (advanced level), Google Display and Video 360, The Trade Desk and Amazon DSP, knowledge of other DSPs will be a plus.

We think you’re awesome if you:

• Are used to working in a team that activates SEM campaigns for global clients.
• Have good communication skills, dynamic, flexible, and proactive.
• Believe in Teamwork.

Additional Information
  • Work from Home
  • Employee engagement activities and events
  • Technical trainings, soft skills development, technical certifications, access to online libraries and e-learning platforms
  • Find your path Program
  • You will have a coach that will support and help you grow
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